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EARLIER this month rumors were placing Lady Gaga as the new face of Versace and now we have the awaited confirmation. First pictures of the SS14 campaign starring Lady Gaga were posted on Instagram by Mert Alas from Mert & Marcus who shot the ads.
In the two revealed campaign ads, Lady Gaga is channeling Donatella Versace, wearing a long platinum blonde wig, reclining on luxurious furniture and wearing glamorous outfits.
Lady Gaga took over Twitter to express her happiness about the campaign “I’m so happy to be working w/ @Versace for the new Campaign! What do you wanna wear this Spring? #Donatella #famiglia.”
Talking about the collaboration with the singer, Donatella mentioned: “I am honored that my friend Lady Gaga is the face of our new Versace campaign. I wanted to capture her true beauty and spirit in images that are elegant and alluring. She is like family to me, the embodiment of the Versace DNA”.
What do you think about Lady Gaga’s first campaign images for Versace?